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Thursday, April 24, 2008

American Idol Visits Clay Aiken at Spamalot Set


What great promotion for Clay's new album! American Idol visited Clay on the set of Spamalot and televised a 2 minute segment with Clay on last night's results show. Watch the video below, courtesy YouTube:


There's no denying the marketing power of Idol. Take a look at what happened on Amazon.com after last night's appearance - a 100% increase in sales. OMWH is currently #13 in music. Similar rises were noted at iTunes where the album is available for pre-order with an exclusive bonus track:

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